How to Build a MarTech Stack for Subscription Apps

Latest insights from the Mirava blog

Stay ahead with data-driven strategies on app pricing, localization, and growth. Fresh stories, tested frameworks, and practical tips — built for indie devs and mobile teams.

How to Build a MarTech Stack for Subscription Apps

Discover how to create an effective MarTech stack for subscription apps, including MMPs, lifecycle tools, and revenue infrastructure.

December 19, 2025

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How Currency Impacts Subscription Metrics

How exchange rates and local purchasing power skew MRR, ARPU and churn — and how automated regional pricing stabilizes subscription revenue.

December 19, 2025

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Price Sensitivity vs. Revenue Growth: Key Insights

Regional pricing, A/B testing, and WTP models help app developers balance price sensitivity with revenue growth to boost conversions and LTV.

December 16, 2025

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Ultimate Guide to User Behavior Pricing for Apps

How to tie app prices to user actions: segment users, run behavioral A/B tests, combine regional pricing, and boost conversions and revenue.

December 11, 2025

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How Regional Price Changes Affect App Revenue

Explore how regional pricing can enhance app revenue by aligning costs with local economic conditions and maximizing conversions.

October 24, 2025

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Best Mobile App Pricing Tools for Developers

Explore essential pricing tools for mobile app developers, highlighting features that optimize revenue through regional pricing and analytics.

October 24, 2025

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Why Global App Revenue Drops: Pricing Solutions

Explore how uniform pricing limits app revenue globally and discover effective strategies for localized pricing that align with regional purchasing power.

October 24, 2025

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Regional Pricing vs. Flat Pricing: Key Differences

Explore the differences between regional and flat pricing models for apps, including their impacts on revenue, user accessibility, and market responsiveness.

October 24, 2025

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